LG Electronics OLED77B36LA 77" OLED B3 4K OLED Smart TV

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If you do not wish your order to arrive the next working day we offer the option to choose a specific day for delivery during checkout.


Next Day Delivery is available on all items when ordered before 1:00 pm Mon to Fri (excluding public holidays & selected postcodes) but where this isn't possible, we aim to deliver within 3 days from processing your order.


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Free Next Day Delivery is available on all TVs and we aim to deliver the next working day (ordered before 1:00 pm Mon to Fri) but where this isn't possible, we aim to deliver within 3 days from processing your order.


Next Day Delivery is available on all laundry & refrigeration products and incurs a £19.99 delivery charge.


Next Day delivery is available on American fridge freezers and incurs a £29.99 delivery charge. 


The courier will provide you with a 2-hour timeslot and some may call you 30-60 minutes before delivery.


Some delivery couriers have restrictions to certain postcodes depending on the dimensions and weight of the product. In these circumstances, we will contact you to arrange a suitable time & date for your delivery. If you have any specific delivery constraints, don't hesitate to contact us, and we will do our best to accommodate your request.


Please see our delivery information page for full details.

The LG OLED77B36LA is an excellent choice for any home theatre enthusiast. With its 4K resolution, advanced picture and sound processing, and a range of Smart features, this TV is sure to provide an incredible viewing experience.

  • Dolby Vision IQ & Dolby Atmos: For superior sound and visual quality enjoy an immersive cinema experience with Dolby Atmos and Vision.
  • WebOS 23: Watch your favorite content with webOS 23 new home called the hub which is everything that revolves around you.
  • Smart TV: This TV is powered by LG’s webOS smart platform, offering access to streaming services and apps such as Netflix and YouTube.
  • ThinQ AI: The ThinQ AI feature gives you the ability to control and search for content using voice commands.
  • Unparalleled Gaming Experience: Feel like a winner every time you play. A super fast 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support join together to create a clear, smooth picture.

The LG OLED77B36LA is a 77” 4K OLED TV from LG which provides a stunning viewing experience with infinite contrast and perfect black levels. This high-end TV offers a wide range of features, enabling you to create your own home cinema. It boasts a huge 4K resolution and an IPS Panel, providing you with stunningly clear and vivid images in any combination of light and angles.

Its advanced picture processing technology allows you to enjoy every scene with true to life colours, and its HDR technology creates a wider and more dynamic range of colour for an even more realistic and immersive experience.

Built in ThinQ AI and Google Assistant

The B3 is also equipped with a variety of Smart features, such as LG ThinQ AI and Google Assistant. With these features, you can use voice commands to control your TV and access a range of streaming services. Plus, you can use your smartphone as a remote or stream content from your phone to the TV. The LG OLED77B36LA is equipped with a Dolby Atmos sound system, which creates a powerful and immersive sound experience. This TV also supports High Frame Rate (HFR) up to 120fps, allowing you to enjoy fluid and smooth motion. Plus, it has HDMI 2.1 ports and eARC, allowing you to connect to a range of devices and enjoy lossless sound. It has an impressive 4K resolution, low input lag, wide viewing angles, and excellent colour accuracy. It also has a wide selection of ports, including four HDMI ports, so you can easily connect your gaming consoles and other devices.

General Information

  • Model Number OLED77B36LA
  • Colour Black
  • Free Delivery
  • Smart TV
  • Energy Rating View Energy Rating
  • Price Match
  • Screen Size 77"


  • Manufacturers Warranty - Parts 5 Years
  • Manufacturers Warranty - Labour 5 Years

Display / Technology

  • TVs For Gamers
  • Operating System WebOS
  • Refresh Rate
    Refresh Rate: How many new frames a screen can generate per second - the higher the number the smoother your viewing.
  • Dolby Audio Dolby Atmos
  • Screen Technology OLED
    Organic Light-Emitting Diode: Individual pixels create true blacks, vibrant colours and unparrelleled contrast creating the perfect viewing experience.
  • HDR
    High Dynamic Range: Allows your screen to display a wider range of colour tones presenting an expanded contrast range between the brightest and darkest parts of the scene. This improvement in contrast produces more lifelike images on your screen!
  • Resolution 4K Ultra HD
    4K Ultra HD: The most popular screen resolution capable of producing truly stunning images with a resolution of 3840 x 2160 for over 8 million pixels - more than double of tradtional Full HD TVs


  • Bluetooth
  • WiFi
  • Voice Control
  • HDMI 4
  • USB 2

Smart Apps

  • Works With Amazon Alexa
  • Works With Google Assistant

Weights & Measurements

  • Dimensions In Packaging (CM) (H) 113 x (W) 187.9 x (D) 28.5
  • Dimensions With Stand (CM) (H) 104.3 x (W) 172.3 x (D) 27
  • Net Weight 30 kg

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